Promotion of libraries in the media space to be spotlighted in Yekaterinburg

On October 11–12, 2022 the Belinsky Sverdlovsk Regional Universal Scientific Library will host the XII International Library Conference #Confa_NEconfa “Prose of Life: a Paradigm Shift”. The event traditionally becomes a point of attraction for librarians who develop representation in the media environment, including in social networks, and specialists involved in promoting the image of libraries in the online space.

The organizers are the Ministry of Culture of Sverdlovsk Region and the Belinsky Sverdlovsk Regional Universal Scientific Library under the auspices of the Russian Library Association with information support from the Presidential Library and partner support from the Directorate of the All-Russian Youth Forum "Territory of Meanings".

#Confa_NEconfa will bring together more than 80 people from Sverdlovsk, Tyumen, Omsk, Irkutsk, Kurgan Regions, the Khanty-Mansi Autonomous Area, Perm Territory, Komi Republic, Moscow and St. Petersburg. Colleagues from more than 50 regions of the country, as well as Belarus and Kazakhstan, will join the event online. Participants will have a two-day business program, meetings, workshops and an educational practical module. The topics of publishing and project activities of libraries, literary and local history tourism, SMM promotion, attracting partners, in a word, the communication strategy of cultural institutions will be discussed.

The conference will open on October 11 at 11:00 at the site of the Belinsky Sverdlovsk Regional Universal Scientific Library at the address Yekaterinburg, Belinsky Street, 15. The event program is available at http://conference.uraic.ru/Section/2022-10-11-programma.

The Presidential Library’s portal features the collection Sverdlovsk Region: Pages of History. It includes statistical materials, studies, essays and photographs of the 19th - early 20th centuries covering various aspects of the development of the region.